ABP Technology bolsters CounterPath’s channel partner distribution strategy through its 10,000-member value-added resellers (VAR) networkVancouver, BC, Canada — February 27, 2014 —
CounterPath Corporation (NASDAQ: CPAH) (TSX: CCV), a leading developer of award-winning desktop, tablet and mobile VoIP software products and solutions, today announced a distribution agreement with ABP Technology, a leading Value-Added Distributor (VAD) of IP Telephony and unified communications solutions provider with over 10,000 value-added resellers (VAR) in the North, South and Latin American markets.
ABP Tech is one of the leading wholesale channel suppliers of IP telecommunication infrastructure products and services, as well as IP surveillance and physical security and IP network infrastructure products. The channel partnership announced today with CounterPath will create a new market opportunity and revenue channel for both companies in a new high growth IP mobility and Bring Your Own Device (BYOD) market.
According to a recent report by Research and Markets, the Enterprise Unified Communication market in the US is forecast to grow at a CAGR of 4.19 percent over the period 2012–2016 in part due to the increasing requirement for affordable enterprise communication medium in the country. In partnering with CounterPath, ABP Tech is fulfilling this demand by providing its channel partners access to sell Bria mobility software, an industry-leading, stand-alone and cloud-based mobility solution. Bria is uniquely customizable and agnostic to SIP infrastructure, thereby meeting the needs of an increasingly mobile workforce and the demands of today’s small medium businesses (SMBs) and enterprises. CounterPath’s easy-to-manage perpetual, hosted and Software as a Service (SaaS) solutions reduce costs and staffing resources to allow SMBs and enterprises flexible options to purchase BYOD solutions at their own pace.
"We are very pleased to partner with CounterPath to distribute their industry-leading mobility solutions," said Robert Messer, President and CEO at ABP Technology. "CounterPath presents a feature-rich, standards based approach to SIP mobility and SaaS that is agnostic to the IP PBX SIP infrastructure for any size of customer. Their unified communications solutions will be a valuable addition for our service provider and enterprise customers."
"Expanding our market reach through distribution with channel partners such as ABP Tech is a key component of our overall strategy," said Todd Carothers, EVP Marketing and Products, CounterPath. "ABP Tech has a leadership reputation in the IP phone, IP gateway, IP video and IP paging space and CounterPath's hosted and cloud-based solutions, which are designed to give enterprises maximum flexibility in deploying, managing, and maintaining their communications solutions, are perfectly suited to complement their current product line."
CounterPath is a global leader in softphone technology, with of millions of endpoints downloaded. With the largest list of interoperability with IP PBXs and SIP-based network infrastructure soft-switches, Bria is built toward industry standards with proven multimedia technology that provides a highly-secure, high-quality, unified communications experience to voice and video calls over fixed, mobile and Wi-Fi broadband networks. Bria’s ability to move a unified communication session, without interruption, between mobile and Wi-Fi networks gives businesses new options for "always on" connectivity while realizing the benefit of cost savings through free Wi-Fi networks.
CounterPath’s SIP-based VoIP softphones are changing the face of telecommunications. An industry and user favorite, Bria softphones for desktop and mobile devices, together with the Company’s server applications and Fixed Mobile Convergence (FMC) solutions, enable service providers, OEMs and enterprises large and small around the globe to offer a seamless and unified communications experience across both fixed and mobile networks. Standards-based, cost-effective and reliable, CounterPath’s award-winning solutions power the voice and video calling, messaging, and presence offerings of customers such as Alcatel-Lucent, AT&T, Avaya, BroadSoft, BT, Cisco Systems, GENBAND, Metaswitch Networks, Mitel, NEC, Network Norway, Rogers and Verizon.
+1.604.320.3344 ext. 2364