Natural Convergence Inc. (NCI), a supplier of hosted VoIP (Voice over Internet Protocol) applications, has partnered with CounterPath Corporation (TSX-V: CCV; OTCBB: CPAH), a leading provider of desktop and mobile VoIP softphone products and solutions, to enhance the functionality of silhouette, its flagship product, with the introduction of Bria Roam, a USB-based telephone for mobile workers.
Using any broadband connection, the USB key turns any laptop into a fully functional telephone. The USB technology is perfect for traveling and offers the features and functionality of NCI’s silhouette system along with the cost savings of using your office phone over your mobile.
Bria Roam allows service providers to capture the coveted mobile business user market. Offering this high-value feature expands the service provider’s addressable market – recovering revenues formerly lost to mobile service providers. Using silhouette’s familiar ‘zero touch deployment’ model, Bria Roam is simple to use and simple to deploy with no extra overhead or operational costs for the service provider.
Gert van der Weide, CEO of UNET, an NCI customer based in the Netherlands said, ‘Bria Roam has given us a cost effective way to expand our market and is a hit with our customers. Natural Convergence has done an outstanding job at building a product that fits the small business market.’
Jason Fischl, Chief Technology Officer for CounterPath, said, ‘By integrating our technology with the Natural Convergence Bria Roam solution, service provider customers can now extend communication features previously only available to large enterprise customers to the small medium business market. By simply plugging in the USB, mobile business users and remote workers are able to make phone calls on any desktop or laptop computer with Internet access with the same security, functionality and high audio quality as they would enjoy in the office.’
‘In the SMB market, business owners need the flexibility to work remotely without costing a fortune,’ said Larry Strickland, Chief Technology Officer of Natural Convergence. ‘I use it myself when I travel and it saves our company money.’
Built to replace premise based SMB voice equipment such as key systems and small PBX’s, silhouette is a carrier grade, hosted software platform. Specifically designed for service providers to address the 5-50 employee small business market, silhouette’s familiar features and functionality make it simple to sell, simple to deploy and simple to maintain.
For more information on silhouette, Bria Roam and winning with hosted VoIP in the small business space, visit:
CounterPath Corporation is a leading provider of innovative desktop and mobile VoIP software products and solutions. The company’s product suite includes SIP-based softphones, server applications and Fixed Mobile Convergence (FMC) solutions that enable service providers, enterprises and Original Equipment Manufacturers (OEM) to cost-effectively integrate voice, video, presence and Instant Messaging (IM) applications into their VoIP offerings and extend functionality across both fixed and mobile networks.
CounterPath’s customers include some of the world’s largest telecommunications service providers and network equipment providers including AT&T, Verizon, BT (British Telecommunications PLC), Deutsche Telekom, Cisco Systems, Mitel and Nortel.
About Natural Convergence (www.naturalconvergence.com)
Natural Convergence supplies hosted VoIP software that enables service providers to sell dramatically improved services to the huge, yet untapped, small business market. Its silhouette application replaces traditional key systems, combining familiar functionality with powerful cost and performance advantages. Its go-to-market channel strategy is optimized to the buying habits of small businesses’from value-added resellers, through service providers and original equipment manufacturers.
Founded in April 2001, NCI has grown with major service provider customers deploying their industry leading products to small business customers across Canada, the United States, the United Kingdom, the Netherlands and the Caribbean.
Natural Convergence is headquartered in Ottawa, Canada.
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For more information please contact:
Natural Convergence Andrew Skafel, VP Marketing Tel: +1 613 280 2000 ext. 311 www.naturalconvergence.com
CounterPath Corporation Amy Farrell Bock Communications +1-617-412-5175 firstname.lastname@example.org