Bria Now Verified to Enhance Citrix Networking and Virtualization Solutions Unlocking a New Revenue Stream for CounterPathVancouver, BC, Canada — November 27, 2012 —
CounterPath (NASDAQ: CPAH) (TSX: CCV), an award-winning developer of desktop and mobile VoIP software products and solutions, today announced that its Bria softphone is Citrix Ready® verified. The Citrix Ready program helps customers identify third-party solutions that are recommended to enhance virtualization, networking and cloud computing solutions from Citrix - whose products touch 75 per cent of Internet users each day. To become verified, CounterPath’s suite of Bria solutions completed a rigorous verification process that demonstrated compatibility with Citrix HDX Real-Time technology which enables real time communications with Citrix VDI-in-a-Box™, Citrix XenDesktop® and Citrix XenApp®.
As IT departments focus more and more on reducing telecommunications costs while simultaneously improving efficiencies, Bria softphone and Bria Client Configuration Server (CCS) are carrier-grade, unified communications solutions that easily integrate into the desktop and mobile devices offering of any service provider or enterprise.
“Being Citrix Ready-verified is a clear validation of our Bria softphone. It demonstrates our ability to provide the highest quality solution to clients across a variety of industries and technology environments,” said Todd Carothers, Executive Vice President of Sales and Marketing at CounterPath. “It’s also a tremendous business opportunity for CounterPath as we gain access to over 260,000 Citrix customers and 10,000 Citrix resellers in 100 countries.”
Citrix Ready is an end-to-end partner program, from Citrix Systems Inc, that showcases and recommends third party products, solutions and services demonstrating compatibility with Citrix Application Delivery Infrastructure. Through the Citrix Ready program and Citrix Ready Xchange Marketplace, users can quickly and easily find solutions recommended by Citrix that are trusted to enhance Citrix offerings. Leveraging its industry leading alliances and partner eco-system, Citrix Ready showcases over 20,000 products and solutions designed to meet a variety of business needs. Learn more at www.citrix.com/ready.
CounterPath’s standards based VoIP softphones are changing the face of telecommunications. The BYOD VoIP favorite, Bria softphone for mobile devices and desktop, together with the company’s easy-to-use client management, provisioning and configuration server enables enterprises, service providers, and OEMs around the globe to offer a seamless and unified communications experience across both fixed, mobile networks and FMC. Standards-based, cost-effective and reliable, CounterPath’s award-winning solutions powers voice, video, messaging, and presence that empowers customers such as Alcatel-Lucent, AT&T, Verizon, BT, Mobilkom Austria, Rogers, Avaya, BroadSoft, Cisco Systems, GENBAND, Metaswitch Networks, Mitel and NEC.
For more information about CounterPath’s Bria Softphone applications and CCS solutions, visit: www.counterpath.com/products.